Maruti Suzuki’s 175th Showroon Nexa was launched in Electronic City in Bangalore on Wednesday. Present on the occasion as the chief guests were T Hashimoto, Executive Director, Marketing and Sales, Maruti Suzuki India Limited and R S Kalsi, Executive Director, Marketing and Sales.
NEXA, a dealership for premium Maruti Suzuki product was introduced in July last year. The 175th dealership of Nexa by Surakshaa Car Care Pvt Ltd, makes NEXA one of the fastest growing automobile retail chains in the country. The Bangalore’s 6th NEXA Showroom is opened in Electronic City by Surakshaa Car Care Pvt. Ltd. is an authorised Maruti Suzuki dealership. With this, the company’s premium dealership range now has its presence in 60 cities.
Speaking on the occasion R S Kalsi, Executive Director (Marketing & Sales), Maruti Suzuki India Limited said: “Through NEXA, we want to meet the diverse expectations of our customers. Customer feedback and surveys show us that there is a growing segment of car buying Indians who value personal care and attention in their car buying and ownership experience. NEXA is designed for this segment of customers. It brings together people, technology, showroom ambience and processes to deliver the desired experience to this segment of customers.”
The company currently sells only two models through Nexa – Maruti Suzuki S-Cross and Baleno, and plans to add more vehicles in coming months.
Mr. Sudhakar Hebbalu, Director, Surakshaa Car Care Pvt Ltd said, “Nexa Electronic city is 6000 sq ft big showroom. It is Bangalore’s 6th and Karnataka’s 11th showroom opened in Electronic city to cater the car lovers. This showroom is equipped by skilled manpower and trained sales team.”
Other Directors of the Surakshaa Car Care Pvt Ltd Mr. Ramaprasad Rai & Mr. Ramamurthy Were present.